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Yamaha is one of the new official suppliers of LA VUELTA, our country’s largest cycling event. Since its first edition in 1935, La Vuelta has become the top race in our national cycling calendar. This year will mark the 73rd edition of what is, along with the Tour and the Giro, one of the most important stage races in the world. This sponsorship agreement makes the multipurpose Yamaha Tracer 700 the official motorbike of La Vuelta for the next four years. This versatile motorbike offers a unique driving experience, with equipment and characteristics that make it a true road motorcycle, ideal for the spectacular routes that La Vuelta will complete throughout our country this year. “Having a motorbike that guarantees the best possible safety conditions during the race is essential”, said Javier Guillén, General Director of Unipublic, organiser of La Vuelta. “The race capsule is a roaming entity and all its elements must be perfectly coordinated so that everything runs smoothly. Yamaha’s sponsorship is synonymous with reliability, precision and road safety, three fundamental pillars when organising a race such as La Vuelta”. With its reduced weight, tipping the scales at only 196kg, it is equipped with the award-winning CP2 two-cylinder motor and 700cc, which guarantee great manageability. Its comfortable and ergonomic driving position, its tall screen and a fuel deposit with a capacity of 17 litres, make the Tracer 700 the ideal motorbike to enjoy each trip to the fullest, whether it be in the city or on winding roads during weekend getaways. Yamaha’s sponsorship this year consists in the granting of 22 Tracer 700 units that will be used by La Vuelta’s organisation: for race management services, by the commissaries and support teams, or by the neutral service. In the words of Victor González, the Yamaha Country Manager, "At Yamaha, we have sports and competitions in our DNA. Collaborating with a sporting event such as La Vuelta is a great opportunity for us to transmit our achievement and healthy lifestyle values. For us, it is also an opportunity to bring our products closer to the general public and show their reliability. Our Tracer 700 stands out for its recognised multipurpose nature and for its manageability, which give it an incredible ability to adapt to any circumstance on the road, meaning that it will adapt perfectly to the needs of each stage of La Vuelta”. Besides the visibility that the Tracer 700 will have during the entire event, Yamaha will also have an active presence in the “Parque Vuelta”, the entertainment activation area for sponsors, organised by La Vuelta. In various cities along the itinerary, a tent will be set up where information regarding the models Tracer 700 and Tracer 900GT will be provided, and merchandise will be handed out to those in assistance, who will also have the possibility of winning one of the various jerseys that Yamaha has designed especially to commemorate its participation in La Vuelta 2018. The cooperation agreement between Yamaha and La Vuelta reaffirms the leadership, solvency and prestige of Yamaha not just in our country, but also beyond our borders. |
